While at Zeum, one major achievement was to clarify the museum's mission and insure that the exhibit experience provided tangible results of the mission's impact on the community.In plain english:
1. Research. Know your audience. Know your mission. Design for both.
2. Make sure people understand what Zeum is and that they can find the front door.
3. Make sure they have a great time once they're inside. Make sure they'll want to come back.
4. Count how many people come back.
5. Count how many new people arrive.
6. Make kids happy = Makes parents happy = return visits = sustainable programs and exhibits = successful, growing institution
7. Manage your paperwork and your data
8. Make sure it's fun for all parties involved
No comments:
Post a Comment